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Joe’s Story

“Since suffering a cardiac arrest when I was 24 years old, I’ve come to really appreciate the importance of the BHF’s life saving research.” - Joe Baxter.

Man with baby and dog In the UK, it’s estimated that at least 12 young people (aged under 35) die every week from an undiagnosed heart condition. In 2014, Joe Baxter suffered a cardiac arrest at work. Joe was managing a chip shop in Cambridge at the time of his cardiac arrest. He was just 24 years old.


"It was around 10 minutes before closing that I started to feel unwell. I told my colleague I was going outside, then collapsed on the floor. I'd gone into cardiac arrest aged 24. My colleague gave me CPR and I was taken to hospital. The doctors were shocking me, but my heart kept going into a bad rhythm.”


There are more than 30,000 out-of-hospital cardiac arrests in the UK each year. The overall survival rate in the UK is just 1 in 10, but performing CPR can more than double the chances of survival in some cases. Joe was put in a coma for three weeks, and doctors later diagnosed a heart condition called ARVC (arrhythmogenic right ventricular cardiomyopathy) - a rare and genetic disease of the heart muscle. Joe was fitted with an ICD - an implantable cardioverter defibrillator that sends a shock to the heart to restore its normal rhythm in emergencies. His diagnosis and ICD has meant that he’s been able to go on to pursue his career and have a family.

Family: man, woman, baby and family dog

 The British Heart Foundation has helped revolutionise the way we prevent, diagnose, treat and cure heart and circulatory diseases. They’ve been part of countless major breakthroughs over the last 60 years, from pacemakers and defibrillators to heart transplants and clot busting drugs. Breakthroughs that have helped keep millions of families together for longer. But this year, Covid-19 has had a devastating impact on their work. They have already had to cut their research in half, and now they urgently need your support to keep up the pace of progress.


“BHF-funded research is needed to help improve and save lives of people, like me, who live with heart and circulatory diseases.”


Enter the Omaze Million Pound House Draw and not only will you have the chance to win a luxury London townhouse worth three million pounds and over 2,000 additional prizes, but you’ll also be supporting the British Heart Foundation’s life saving research into heart and circulatory diseases at a time when hearts need help more than ever. That’s what we call a win-win. So what are you waiting for? Enter now